The affinity of the UPPERCASE founders to type and graphic design can be seen from the company name. The technical term uppercase, meaning capital letters, dates back to the times of lead typesetting and is still used in the English language to this day. The similarity of the word uppercase to upper-class is intentional. UPPERCASE stands for premium quality designer products for demanding individualists of all ages.
In order to meet their own high demands for quality, the UPPERCASE designers take especially great care in their choice of materials and manufacturers. All product is made with attentive detail in Germany.