BRAND | Asobu

Canadian manufacturer of environmentally-conscious drink-ware. Headquartered in Montreal, Quebec, ASOBU is best known for offering innovative drink-ware alternatives that come with a lifetime warranty.
ASOBU was launched in 1998 with the aim to revolutionise the drink-ware industry by offering a range of bespoke products that are both tech-forward and environmentally conscious. It became the first company to manufacture BPA-free Tritan bottles in Canada.
The brand’s name ASOBU is inspired by the Japanese culture where Asobu refers to fun and playful nature, which is clearly reflected in the products offered that come in a variety of colours and are both stylish and fashion-forward.
ASOBU has been an active proponent of reducing the use of disposable plastics and adopting environmentally conscious products.